MEDIA
SERVICES

The experts
in data driven
marketing

The incredibly experienced Cheeky people think a little differently. Led by genuine audience insight, we remove fluff to create clarity, simplify the complex and develop media campaigns that pack a punch and get results.

Today’s world of Ad clutter, tightening media budgets and savvy audiences means the art (and science) of effective media planning has never been more challenging or more important. 

Strategy

Our strategy is built on insight, not guesswork. We dig into data, audience behaviour and market trends to create media plans that put your brand in the right place at the right time with the right message. It’s about more than just buying space. It’s about making every decision count.

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Planning & Buying

From big-picture planning to precise media buying, we make sure every channel works together to deliver impact. Our team balances data, creativity, and negotiation to place your brand where it matters most to maximize reach, relevance and return.

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Campaign Management

Campaign management is where we bring strategy to life. We monitor performance in real time, optimize across channels, keeping every detail on track so your campaigns run smoothly and deliver measurable results.

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WE PARTNER WITH THE BEST

OUR PROCESS

STEP(01)

Discovery. We start by understanding your brand, audience and goals. Then we get digging into the data to uncover opportunities.

STEP(02)

Planning & Buying. Cheeky design a tailored media strategy, select the right channels and negotiate the best placements to maximize your hard-won budget.

STEP(03)

Manage & optimise. We monitor performance in real time, fine-tune campaigns and keep you updated with clear, transparent reporting.

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One size
doesn’t fit all

Clients choose Cheeky for personalised, bespoke plans that align perfectly with their needs, budgets and objectives.
We collaborate every step of the way, so there are no nasty surprises and plenty of opportunity to question and refine. We buy and manage campaigns across the full marketing mix and are completely transparent with our processes and pricing.

The art and science of connecting your message with the people who matter most. We go beyond basic demographics, using advanced audience profiling, behavioural insights and third party, real-time data to pinpoint exactly who, where and when to reach your audience. This precision ensures your campaigns cut through the noise, resonate deeply and drive action to make every impression count and every pound work harder.



Planning

Media planning is the blueprint for advertising success. It’s the strategic process of identifying where, when and how to reach your audience for maximum impact. 
Cheeky Media combines deep market insights, audience analytics and creative foresight to build tailored media plans that put your brand in front of the right people at the right time. Every decision is driven by data, guided by experience and optimized for results.

Buying

Media buying is where strategy meets execution. Securing the best placements, rates, and timing to amplify your brand’s presence. We leverage our extensive industry relationships to provide real-time market insights and negotiation expertise so your budget delivers maximum value. From traditional channels to cutting-edge digital platforms, we place your message exactly where your audience is most engaged, turning media investments into measurable business growth.

Analytics

By tracking every impression, click and conversion we can understand exactly what’s working and why so we’re able to turn data into clear, actionable insights. By combining advanced analytics tools with human expertise, we uncover patterns, optimize performance in real time and forecast future opportunities. The result? Smarter decisions, stronger ROI and campaigns that keep getting better with every data point.

 

Targeted

The art and science of connecting your message with the people who matter most. We go beyond basic demographics, using advanced audience profiling, behavioural insights and third party, real-time data to pinpoint exactly who, where and when to reach your audience. This precision ensures your campaigns cut through the noise, resonate deeply and drive action to make every impression count and every pound work harder.

ROAS

Return on Advertising Spend (ROAS) is the ultimate measure of how hard your advertising budget is working. We focus on maximizing every investment by pairing smart strategy with relentless optimization. We track performance to identify high-value opportunities and cut wasted spend. Our data-driven approach ensures your campaigns don’t just reach audiences, but convert them into measurable revenue, turning advertising from an expense into a powerful growth engine.

Guaranteed

Cheeky stand by the quality of our work. Every campaign we deliver is backed by clear processes, transparent reporting, and a commitment to doing things properly. No shortcuts, no wasted spend. You can count on us to treat your precious budget like it’s our own, ensuring reliable service and measurable results every step of the way.

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WE PARTNER WITH THE INDUSTRY’S SMARTEST TOOLS

FAQ’s

What does a media planning and buying agency actually do?

We help brands identify where, when and how to reach their audience. We then negotiate and purchase the right media placements to maximize impact and efficiency.

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How do you decide which channels are right for my brand?

We base our recommendations on audience insights, market data and your business objectives. We work closely with you to make sure your media mix is tailored to deliver results.

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Do you work with both traditional and digital media?

Yes. Cheeky plan and buy across TV, radio, print, out-of-home and digital platforms including social, programmatic and search.

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How is media planning different from media buying?

Planning focuses on strategy. Choosing the right channels, timing and budget allocation. Buying is the execution. Securing placements, negotiating rates and ensuring delivery.

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“We were looking for a new marketing approach for SKIPPY to help drive market share. Cheeky really got under the skin of the brief creating a fun and engaging campaign”

Frances SheehanHormel Foods

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